BARBARA HIONIDES
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Lovest by Odyssea

 

Lovest is Social Enterprise by Odyssea. The company's mission was to provide employment to marginalized populations by up-cycling wonderful, durable material that would otherwise go to waste. The waste, being nearly 2000 tons would have a great impact on the Aegean Sea's ecosystem, which is home to many unique and endangered bird species.

I functioned as head designer and as the creative director. Standardizing the up-cycling process, designing efficient, sustainable products, and governing our entire creative approach to marketing and branding. ​

Needs:
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1) Landfills and shores filled up with life vests and boats 
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2) Excess of unemployment and unused skills in refugee community 

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Mood Board & Experimentation 

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Final Logo & Icons

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Products

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Catalog

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  • About
  • MURAL + ART WORK
  • INSTALLATION
  • Contact