Lovest by Odyssea
Lovest is Social Enterprise by Odyssea. The company's mission was to provide employment to marginalized populations by up-cycling wonderful, durable material that would otherwise go to waste. The waste, being nearly 2000 tons would have a great impact on the Aegean Sea's ecosystem, which is home to many unique and endangered bird species.
I functioned as head designer and as the creative director. Standardizing the up-cycling process, designing efficient, sustainable products, and governing our entire creative approach to marketing and branding.